Home
News
In Focus
Business
Metro
Nation
World
Sports
Feature
Opinion
View more »Opinion Columns
Wan LixinOpinion deputy editor of Shanghai Daily
Forum emphasizes BRI cooperation between China and Arab countries
Rights to lower sleeper berths should be softened by empathy for fellow passengers
Sunday
- Subscribe
Baidu cracks down on false advertising
Print Edition
Baidu Tieba, an online community, has ended commercial relationships in its medical sector over complaints of blatant and fake advertising.
Baidu Tieba functions by having users creating a tieba, or forum, under a specific topic.
On January 9 a user called Mayicai said his role as administrator of the hemophilia forum had been replaced by so-called expert Liu Shanxi, who had been exposed as a quack doctor in 2014.
On Monday, another post claimed that 40 percent of 3,259 forums on various diseases had been sold to unlicensed hospitals, quack doctors and drugs manufacturers, who were using the platforms to promote their products.
A forum on high blood pressure, with more than 50,000 followers, was being administered by Gemei TCM, a Guangzhou-based bio-technology company which sells health supplements.
Screenshots showed that Gemei was telling patients that its medicines were effective and advising them not to see doctors.
According to Beijing Youth Daily, a year’s administration rights of a disease-related forum were being sold for at least 200,000 yuan (US$30,420).
Yesterday, Baidu issued a statement saying: “Many patients gather at disease-titled forums to discuss their disease and share information. And thus such forums greatly concern users’ health. But some administrators violate rules and take advantage of their posts to publicize commercial information and seek personal interests.”
Disease-related forums are only allowed to partner with professional and reputable non-profit organizations, it added.
The administrator of the hemophilia forum has now been replaced by the non-profit Hemophilia Home of China.
- About Us
- |
- Terms of Use
- |
-
RSS - |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证：沪ICP备05050403号-1
- |
- 互联网新闻信息服务许可证：31120180004
- |
- 网络视听许可证：0909346
- |
- 广播电视节目制作许可证：沪字第354号
- |
- 增值电信业务经营许可证：沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.
