Related News
Xiaomi makes strategic move in iQiyi
XIAOMI, which became the world’s No. 3 smartphone vendor in September, made the biggest strategic investment in the company’s history by injecting US$300 million in iQiyi, a Baidu.com-invested online video website, both sides announced yesterday.
The companies said they will tap their huge user bases to cooperate on product, content and technology, especially in the mobile Internet sector.
Shunwei Fund was involved in the deal and Baidu also increased investment in iQiyi, both sides said, without elaborating.
“It helps Xiaomi expand business scope on content after its smartphone sales jumped,” said Luo Lan, a researcher of Beijing-based International Analysys. “iQiyi is expected to get more users and traffic from the deal.”
IQiyi has more than 450 million registered users and 60 percent its traffic come from mobile devices, including Xiaomi’s popular smartphones.
The content from iQiyi will enrich Xiaomi’s services on smartphones and set-top box and TV business.
The investment was the latest move for Xiaomi after the company unveiled two weeks ago a new US$1 billion investment fund for content, and appointed former Sina.com Editor-in-Chief Chen Tong as vice president for content investment and operations.
- About Us
- |
- Terms of Use
- |
- RSS
- |
- Privacy Policy
- |
- Contact Us
- |
- Shanghai Call Center: 962288
- |
- Tip-off hotline: 52920043
- 沪ICP证:沪ICP备05050403号-1
- |
- 互联网新闻信息服务许可证:31120180004
- |
- 网络视听许可证:0909346
- |
- 广播电视节目制作许可证:沪字第354号
- |
- 增值电信业务经营许可证:沪B2-20120012
Copyright © 1999- Shanghai Daily. All rights reserved.Preferably viewed with Internet Explorer 8 or newer browsers.