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April 3, 2018

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VR and AR sales set to rebound

THE global virtual reality and augmented reality headset market is expected to rebound in 2018, said a research report yesterday.

Despite the weakness the market suffered in 2017, global AR/VR headset sales are predicted at 12.4 million units this year, a 48.5 percent growth year on year. The VR/AR headset sales will surge to 68.9 million units in 2022, an annual growth rate of 52.5 percent, said International Data Corp, a US-based IT research firm.

HTC, one of the three major VR device vendors globally, aims to expand VR applications in art, fashion and film, Shanghai Daily learned.

During the ongoing Shanghai Fashion Week, HTC is showing VR technology to design clothes.

Meanwhile, Lenovo is offering users a “Star Wars” experience through its Mirage AR headset in another example of VR/AR combining with the film industry.

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