Big demand at iPhone 6 launch but queues smaller than before
Print Edition
APPLE Inc started delivering the iPhone 6 to the Chinese mainland yesterday, with the latest Apple model available through Apple stores, telecoms companies and online shops.
The 64-gigabyte iPhone 6 Plus model seemed to be the most popular choice in Shanghai, quickly selling out at some online outlets.
But while queues formed in front of Apple stores, the numbers waiting were fewer than for previous iPhone debuts in the city.
As the iPhone 6 and iPhone 6 Plus were launched in the Chinese mainland a month after its global debut, some hardcore fans are thought to have already bought the new phone through overseas channels.
Some deliveries of the iPhone 6 models went to the four local Apple stores to customers who had pre-ordered online.
Others were for customers who pre-ordered through local branches of China Mobile, China Unicom and China Telecom.
More than 150,000 pre-orders for the phone were made through carriers in Shanghai, their figures show.
Prices of the iPhone 6 and iPhone 6 Plus, without contracts, range from 5,288 yuan (US$861) to 7,999 yuan, depending on the model. These include the 16, 64 and 128GB capacity versions.
Local carriers offering the iPhone 6 with contracts were giving discounts of up to 50 percent on monthly fees.
The iPhone 6 Plus 64GB was the model to sell out first in China Telecom and China Unicom’s channels.
There will be a three-week wait for the next iPhone 6 Plus 64GB batch delivery, said a staff member at the Apple store on Huaihai Road.
Customers can also buy the iPhone 6 online from retailers such as JD.com and Suning.
Despite smaller queues, the release of the iPhone 6 once again created iPhone fever in the company’s largest potential market. More than 20 million pre-orders were placed in China after October 10, reported Xinhua news agency.
For 4G networks, iPhones sold in Apple stores, China Unicom and China Telecom outlets support both 4G standards including TD-LTE (time division-long term evolution) and FDD-LTE (frequency division duplex-LTE).
China Mobile’s models support TD-LTE only domestically but both technologies during roaming overseas.
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