Alibaba eyes Latin American business
Print Edition
ALIBABA is interested in doing business in Latin America, particularly in Mexico, Brazil and Argentina, the e-commerce company said in Mexico City over the weekend.
Chinese consumers are eager to obtain Latin American products, especially fresh produce such as Mexico’s avocado, said Sherri Wu, head of Alibaba’s International E-commerce Business Development for the Americas.
“Right now people love this food. Last month, we sold over 10,000 orders (of avocado) through our channels, and we would love to have more to offer to our customers,” said Wu.
Since the end of 2014, Alibaba has been selling avocados via its Tmall platform.
“We saw that avocado was a big success in 2014,” said Wu.
Chilean cherries and Argentine prawns have also enjoyed a similar success via the platform, added Wu.
The need for “exotic” foodstuff in China comes from a growing middle class, which are more interested in quality goods from abroad.
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